Pricing aside, the concept makes a lot of sense. A lot of people want a case on their phone at all times and in the past accessory companies found themselves having to create custom phone cases to bundle with their accessories. "One of the most commonly asked questions we get here at Olloclip is, 'Will the lens fit over my OtterBox?'" says Tim DeBrincat, director of marketing for Olloclip, which makes lens attachments for smartphones. "So it's fantastic to partner with them as a category leader."The question is: Will customers resist shelling out $50 or $60 to buy a new case to embrace the new platform? Not surprisingly, the accessory makers we talked to didn't seem too concerned about that. Instead, they were highly optimistic about the new partnership and thought it would help expand their businesses.
"We aren't worried that customers will be discouraged by the price of the Universe Case System," says Rick Case, CEO of Nite Ize, which makes a line of Steelie smartphone car mount systems and other accessories, "We believe there is value in the versatility the system provides and expect users to be inclined to purchase more add-ons than they would with a traditional case that limits their usability with only one integrated feature, This concept allows freedom to affordably expand the functions of iphone 8 clear naked tough case a mobile device, When the user is ready to upgrade, they can keep all their modules and simply replace the OtterBox Universe case."A SanDisk 128GB module attached to an iPhone 6S..
Tom Smith, OtterBox's VP of Innovation, says the company put a lot of thought into forward compatibility. "Unless Apple decides to do something extreme like cylindrical phones -- the engagement mechanism would be forward compatible," says Smith. "Many of the modules will be forward compatible."Smith added that the decorative plate that fills the engagement space opens up some options for color variations and customizable content. An even more rugged version of the Universe case -- based on the Defender Series -- currently isn't on the road map, but Smith says it's under consideration.
OtterBox has partnered with a number of accessory makers to create a new platform for iPhone accessories, CNET goes hands-on with it, On the surface, OtterBox's new Universe Case System looks a lot like some of its other iPhone cases, But Universe is special, Designed to work with a host of new accessories from partner companies -- everything from credit card readers to camera lenses to memory expansion modules and battery packs -- OtterBox is calling it a mobile accessories platform, Be respectful, keep it civil and stay on topic, We delete comments that violate our policy, which we encourage you to read, Discussion threads can iphone 8 clear naked tough case be closed at any time at our discretion..
This new case system from Otterbox offers users the ability to attach various accessories to their iPhone. This new case system from Otterbox offers users the ability to attach various accessories to their iPhone. This new case system from Otterbox offers users the ability to attach various accessories to their iPhone. This new case system from Otterbox offers users the ability to attach various accessories to their iPhone. This new case system from Otterbox offers users the ability to attach various accessories to their iPhone.